Working as an Analyst has its perks. You get first-hand view on all sorts of customer related data ranging from personal to transactional to even financial data. Yes, indeed one gets to view all manners of data and indirectly gets interesting views of humans, especially as economic beings who are not always very rational. Such data speak […]Read more "Data Palaver in Nigeria"
The knock-on effect of the oil crisis on the dollar and other currencies is having serious implications for businesses around the world. In a number of countries national currencies have suddenly crashed in value. Value for money has become a scarce and expensive commodity as customers will now have to pay more than they […]Read more "E – Commerce and the Dollar Crisis"
E commerce appears to be taking Nigeria by storm. Slowly but surely the infrastructural gaps that where a major hindrance are finally being bridged as a result of a bunch of factors on the consumer and retailer side, that being said, credit has to be given to some of the clever CEO’s that are masterfully […]Read more "Traffic VS Transactions"
SEO or search engine optimization is a way to optimize content on a web page so that search engines easily discover that page. This is critical to any business success, especially online businesses with ecommerce stores. Here are 5 reasons why: Targeted traffic to website The easier a webpage […]Read more "5 Reasons Why SEO is Important to Ecommerce Success"